You heard me right! Some people are actually turning their homes into giant billboards as a way of earning some extra money during these tough economic times. Sometimes, the monthly check for providing this service is enough to cover an entire mortgage payment!
Adzookie is the company responsible for this creative idea. The entire transformation takes between three to five days. Each home is completely covered in eye-catching colors and emblems that match the company the home is supposed to represent. For example, a home advertising Facebook was painted bright blue— the social networking site’s signature color.
Although this idea is creative, I don’t think it will be too successful. Most people probably aren’t willing to turn their home into an attention- grabbing billboard, and for good reason. For starters, the homeowner’s will lose their privacy. As if that’s not bad enough, coming home to an ugly house painted many bright colors isn’t something most people would like to experience on a daily basis.
Like you said, it's definitely a creative idea. But it's just awful. Looks and privacy issues aside, there seems to be something inherently wrong with using something as personal as your home to add more to the already cluttered advertising sphere. There's enough people trying to sell me things where I go - billboards, salespersons, TV commercials, etc - I don't particularly want to see any more from looking at my neighbor's house.
ReplyDeleteSure it's a way to make some money but really, this is just...a bit much.
And there have to be some city rules/regulations that prohibit deviating from the normal aesthetic of other homes...
I have mixed feelings about this. If the advertisement wasn’t too distracting, I wouldn’t mind signing up for something like that. However, the example shown is a bit too much. Covering the whole house with the advertisement is bigger than necessary. I can imagine that neighbors who don’t like it will complain. There’s the possibility of lowering the value of your neighborhood, and people might vandalize it. I think a regular sign planted in your front yard would be just as effective and not devalue your home. It is just an idea though, and like you said, it is something that probably will not take off.
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